MailerLite is an email marketing tool built around a simpler interface than Mailchimp, with a basic website and landing-page builder and signup forms included.
It covers the same core job as Mailchimp or Klaviyo (campaigns, automations, forms) but is positioned for people who find bigger platforms confusing. The differentiator is interface simplicity and fast support response rather than ecommerce depth or channel breadth.
Solo creators, small businesses, and bloggers who want to send a newsletter and a handful of automations without a steep learning curve.
The free plan has shrunk twice recently: now 250 subscribers and 2,500 emails a month with 2 user seats, down from the 1,000 subscribers and 12,000 emails it offered previously.
Email marketing and automation for creators.