Gemini is Google's AI chatbot and assistant, integrated across Google's own apps (Docs, Workspace, Search) as well as available standalone.
Its biggest practical advantage for anyone in the Google ecosystem is native integration: pulling context from Gmail, Docs, and Drive directly, plus strong multimodal input (text, images, and increasingly video) in one place.
Designers already working in Google Workspace who want AI assistance without switching context, or anyone wanting a capable free-tier chatbot; less of a draw if you're fully invested in a different ecosystem already.
Free tier available with Gemini Flash and basic features. AI Plus is $4.99/month, AI Pro is $19.99/month (full Pro model, Deep Research, video generation, 5TB storage), and AI Ultra runs $99.99-199.99/month for the highest usage limits.
