FullStory combines automatic behavioral capture, high-fidelity session replay, product analytics, heatmaps and frustration-signal detection, with StoryAI (built on Gemini/Vertex AI) surfacing behavioral insights automatically.
Free tier: up to 30K sessions/month. Advanced: from ~$199/month. No public self-serve pricing beyond that: quote-based annual contracts range roughly $10K-$106K+/year (median ~$27,500), scaling with session volume.
Teams needing enterprise-grade session replay and behavioral analytics with AI-surfaced insights, and prepared for a sales-led, contract-based pricing process.
There's no fixed self-serve paid plan beyond the free tier: expect a sales conversation and a quote scaled to session volume rather than a simple checkout, so budget lead time for procurement.
Behavioral data and digital analytics platform.
